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SABIAN Supports Little Kids Rock Across America Music Education Initiative

Program will Restore, Revitalize and Enhance Music Programs in Schools Across the U.S.

SABIAN artist Chad Smith (Red Hot Chili Peppers) appeared on the Dr. Phil Show today, as part of the company’s continued support of Little Kids Rock and to support the launch of the "Little Kids Rock Across America, sponsored by the Dr. Phil Foundation". The organization brings musical instruments and music education to school children across the nation.

On the show, the Little Kids Rock Across America program will be announced. This initiative will target students in the New York; Los Angeles; Chicago; Philadelphia; Dallas; Atlanta; Washington D.C.; and Tampa areas; as well as two more cities to be announced later this year. As a direct result, efforts will focus on training more volunteer teachers and reaching more students who may not have had the opportunity for music education, given the current economic climate and loss of music programs. It’s estimated that Little Kids Rock Across America will reach 25,000 under-served children in grades K – 12.

On the Dr. Phil show, Chad Smith played SABIAN’s AAX cymbals for the students and audience. Also in attendance to launch the program were Mike Eizinger from Incubus and Zachary Merrick from All-Time Low.

"As music education continues to disappear from curriculums everywhere, SABIAN is excited to be involved with an initiative like Little Kids Rock," said Stacey Montgomery-Clark, Vice President of Marketing, SABIAN. "We believe that music education is invaluable in a child’s life, and are thrilled to continually support a program that provides, enhances and educates America’s youth with music."

SABIAN has been a sponsor of Little Kids Rock for approximately five years, and has provided the organization with hundreds of cymbal sets.

About Little Kids RockLittle Kids Rock is a 501 (c) (3) nonprofit organization that transforms children’s lives by restoring and revitalizing music education in underfunded public schools. Little Kids Rock was founded in San Francisco in 2002 by David Wish, an elementary school teacher who had grown frustrated with the lack of music education funding at his school. Today, Little Kids Rock is one of the leading nonprofit providers of free lessons and instruments to underserved children in US public schools, and has served more than 85,000 students at over 1,100 schools in 23 cities nationwide. Little Kids Rock Honorary Board Members include Bonnie Raitt, Slash, Paul Simon, B.B. King, Ziggy Marley and other famous friends in the music industry. More information can be found at: www.littlekidsrock.org

Photo Credit: CBS Television Distribution / Ron Jaffe

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